It Happens Every Thursday

New York reporter Bob MacAvoy is persuaded by pregnant wife Jane to buy a broken-down weekly newspaper in Eden, California. They have humorous problems with small town mores and eccentric citizens. But their schemes to increase circulation get them in over their heads. New York reporter Bob MacAvoy is persuaded by pregnant wife Jane to buy a broken-down weekly newspaper in Eden, California. They have humorous problems with small town mores and eccentric citizens. But their schemes to increase circulation get them in over their heads. New York reporter Bob MacAvoy is persuaded by pregnant wife Jane to buy a broken-down weekly newspaper in Eden, California. They have humorous problems with small town mores and eccentric citizens. But their schemes to increase circulation get them in over their heads. New York reporter Bob MacAvoy is persuaded by pregnant wife Jane to buy a broken-down weekly newspaper in Eden, California. They have humorous problems with small town mores and eccentric citizens. But their schemes to increase circulation get them in over their heads.